How Can Social Media Tools Help You Visualise Information for Yourself and Others?

Exchanging information through social media is something that we take for granted. As Yung-Chun Chang et al. assert “Nowadays, the ubiquitous Internet serves as a dominant channel for information diffusion. Popular social media, such as Twitter and Facebook, as well as online commerce company Amazon, enable users to express their opinions toward a variety of products and services” (Chang, Ku, Chen, 2017). Not only is visualising information through social media useful to businesses, it is useful to students like myself, or perspective students as highlighted by Doug Ridley (Ridley). While I was confident in my ability to use Google Image search, it is interesting to consider that searching UCD in Google Image search is most likely the first step in many new students’ journey to the university, as mentioned by one of my peers on Bongo. This exercise has made me more aware of my own processes in gathering information online, something that I do all the time without considering. I found the presentation side of this digital badge to be more difficult. While a lack of audio is not a particular drawback to a short video on how to conduct a Google Image search, a longer or more complex instructional video would suffer from a lack of narrative. This is something I would like to get more practice with, as presenting information in this format, if executed correctly, is really effective.

Works Cited:

Chang, Y. C, Ku, C. H and Chen, C. H. (November 14^th 2017). Social media analytics: Extracting and visualizing Hilton hotel ratings and reviews from TripAdvisor. [Electronic version] International Journal of Information Management, 48, 263-279.

Ridley, Doug. (n.d.) How Today’s Colleges and Universities are Using Social Media. Vital. Retrieved March 27^th, 2020 from https://vtldesign.com/digital-marketing/social-media/how-todays-colleges-and-universities-are-using-social-media/